Jom Airfry & Menang Cooking Competition by Philips

October 13, 2016

Philips focus on heart health encompasses prevention, diagnosis and treatment. Their new partnership with the World Heart Federation is an important element of our commitment to drive prevention of CVD by highlighting the risk factors associated with CVD and to help people make better choices and develop healthier habits for life also create deeper understanding of heart-healthy eating among the public.
 The Jom Airfry dan Menang competition was organised in support of the World Heart Federation’s annual World Heart Day celebration, which aims to increase awareness on cardiovascular diseases (CVD). In line with the World Heart Federation’s ‘Power Your Life’ campaign, Philips aims to encourage people to take personal responsibility for leading heart-healthy lives, starting by eating healthy. For the competition, participants in teams of two were required to submit low-fat recipes of heart-friendly meals made using an airfryer to be eligible. The finalist teams were then selected based on the healthfulness and presentation of their recipes, the creative usage of the airfryer as well as the amateur chefs’ own personal story using the airfryer. 

The five finalist teams of the Jom Airfry dan Menang cooking competition, carefully selected from the numerous entries received, took to the big stage today for the grand finale cook-off at Tropicana City Mall. The Jom Airfry dan Menang competition was organised by Institut Jantung Negara (IJN) and Philips Malaysia as part of their continued partnership for the FATCHECK For A Healthy Heart programme. In the grand finale organised in partnership with AEON BiG, the five pairs of airfrying enthusiasts battled it out to win prizes totalling over RM35,000.

 With kitchenappliances such as the Philips Airfryer Turbostar, Philips strives to continue improving lives by offering innovative products, it comes the option of enjoying heart-healthy, low-fat cooking that is easy and fuss-free without compromising on taste. 

Prior to the grand finale cook-off, the final five teams attended a masterclass session where they had the opportunity to learn from Celebrity Chef Zamzani Wahab and Puan Mary Easaw, chief dietician from IJN, on cooking under pressure and recommended nutritional requirements respectively. The teams were able to apply their knowledge from the masterclass in the grand finale showdown today. 
To add to the challenge faced by the finalists, the grand finale cook-off featured a mystery box which held a secret ingredient that had to be included in the final dish. In one hour, participants had to whip up a two-course meal for two consisting of a low-fat nutritious main course and a dessert using the Philips Airfryer. 

 Dishes of five finalist teams.
The cook-off finale was judged by Dato’ Seri Dr Mohd Azhari Yakub; Puan Mary Easaw; Celebrity Chef and cookbook author Marina Mustafa and Mr Muhammad Ali Jaleel. The dishes were judged based on their taste, appearance and nutritional value. 

Congratulation to all the winners! 
Grand Prize winners - Team Yummy Mommy Happy Tummy consisting of Angeline Ng Geok Kee and Chan Hee Mooi.

Prize : RM10,000 worth of Philips products and IJN Men and Women Wellness Package worth RM3,000 

Second place winners - Team Yummy Yummy consisting of Ng Lee Hong and Tan Choon Siong. 
Prize : RM7,000 worth of Phiips products and IJN Essential Wellness Package worth RM1,900 

Third place winners - Team Sweetie consisting of Ayu Rafikah Mohd Amin and Adriana Badzlyn. Prize : RM5,000 worth of Philips products and IJN Essential Wellness Package worth RM1,900 


Apart from the grand finale of the Jom Airfry dan Menang cooking competition, the weekend roadshow at Tropicana City Mall in conjunction with the grand finale also offered free public health screening by IJN to first 100 visitors, promotions on IJN Wellness packages and a showcase of Philips’ appliances. 
For more information on the FATCHECK For A Healthy Heart competition and programme, visit www.fatcheck.my or www.facebook.com/MyFatCheck

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